KFC Rolls out Fried Chicken-Scented Firelogs
According to QSR Magazine, Kentucky Fried Chicken, in partnership with Enviro-Log, has created the ultimate winter necessity—not a winter coat, mittens or an ice scraper—but a firelog that smells like the Colonel’s famous fried chicken.
The crackling of the fireplace, the comfort of a warm fire and the smell of fried chicken…KFC has combined these amazing sensations into one with a limited-edition 11 Herbs & Spices Firelog, inspired by the Colonel’s very own Secret Recipe, to create a delightful, hearth-warming and hunger-inducing experience.
“At KFC, we have always been proud of our role in bringing loved ones together at the dinner table around a bucket of our world-famous fried chicken,” says Andrea Zahumensky, KFC U.S. CMO. “Now, this winter we’re bringing all the things we love—family, friends and fried chicken—together around the fire with our scented firelog.”
The KFC 11 Herbs & Spices Firelog is the perfect accessory for any winter gathering, whether you’re spending the holidays with family, friends, significant others, in-laws or bizarre extended family you’ve never met before.
The smell of the Colonel’s Original Recipe fried chicken is unmistakable, and according to research reported in Psychology Today, smells trigger areas in the brain strongly linked to memory. Place the 11 Herbs & Spices Firelog in your fireplace and a bucket of fried chicken on your table and your holiday guests will have a warm and fuzzy feeling that lasts all season long.
Available for $18.99 while supplies last at www.KFCFirelogs.com, KFC 11 Herbs & Spices Firelogs are best experienced alongside a KFC $20 Fill Up.